Information according to Art. 13 DSGVO to new contacts

Responsibility for data processing

Naturkost Übelhör GmbH & Co. KG
Friesenhofen-Bahnhof 23-25
88299 Leutkirch-Friesenhofen, Germany

Purpose of data processing

We process your personal data only in compliance with the relevant data protection regulations. Your data will only be processed if the following legal permissions exist:
  • for the fulfillment of our contractual services
  • the processing is required by law
  • with your consent
  • on the basis of our legitimate interests
We use your data to answer inquiries or to contact you and communicate with you about the respective request as well as to process contracts / orders and possibly to send you promotional mailings.
Orders are processed via our online store. Here you also have the option to create a customer account.

We store and process your data in our CRM/internal administration programs, e-mail program, office programs and in the CRM of the online store.

Access to your data is defined according to a rights and roles concept and is only permitted to the group of persons necessary for the respective purpose.
The primary legal basis for the processing of your personal data is Art. 6 para. 1 lit. b) DSGVO. The processing is necessary for the performance of a contract to which the data subject is a party or for the performance of pre-contractual measures.

Where applicable, we also base the processing on Art. 6 (1) (f) DSGVO. The processing takes place on the basis of legitimate interest. We assume that processing for communication purposes, for example, is equally in the interest of the data subject.

For certain other processing, we also base the processing on your consent (Art. 6 para. 1 lit a) DSGVO). In the cases concerned, we obtain your consent separately.

Duration of storage, or criteria for determining the duration

We only retain the data you provide to us for as long as is necessary to fulfill the aforementioned purposes or as specified by the various storage periods provided for by law. For example, the retention period of your data can be derived from § 257 of the German Commercial Code (HGB) as well as § 147 of the German Fiscal Code (AO). Here, every merchant is required to keep commercial books for a period of 10 years, as well as commercial letters (including contract-relevant e-mails) for a period of 6 years. The retention period begins at the end of the calendar year in which the last entry was made in the trading book, or the trading letter was received or sent.

If the respective purpose ceases to apply or after expiry of the relevant periods, your data will be routinely blocked or deleted in accordance with the statutory provisions.

Transfer of your data to third parties

We only transfer your personal data to third parties if this is permitted by law or if you have given your consent.

We pass on your data to the following service providers as described in each case:
DHL- when shipping via the online shop.
Various forwarding agents/shipping service providers - for shipping to business customers
Data transfer to a third country or an international organization
Third countries are countries in which the GDPR is not directly applicable law. This basically includes all countries outside the EU or the European Economic Area.

There is normally no transfer of data to a third country or international organization without a legal basis.

By using Microsoft 365, we cannot exclude (despite setting the servers in Germany) that a data transfer to a third country may take place.

Reference to the respective data subject rights

You have the right to obtain information about the personal data concerning you. You may also request the correction of incorrect data. In addition, under certain conditions, you have the right to have data deleted, the right to restrict data processing and the right to data portability.

Contact details of the data protection officer

Datenschutzkanzlei Lenz GmbH & Co. KG
Bahnhofstraße 50, D-87435 Kempten, Germany
Phone: +49 831 930653-00

Reference to the right of complaint to the supervisory authority

You have the right to complain to the competent supervisory authority for data protection if you believe that the processing of your personal data is not lawful.

The address of the supervisory authority responsible for us is:
The State Commissioner for Data Protection and Freedom of Information of Baden-Württemberg.
Postal address: Postbox 10 29 32, 70025 Stuttgart, Germany
Home address: Koenigstrasse 10a, 70173 Stuttgart, Germany
Phone: +49 711 615541-0
Fax: +49 711 615541-15

You can open the complaint form of the via the following link: